Bentley is hoping to take a page out of Porsche’s book by selling a very expensive SUV with more bells and whistles than you even know what to do with. This is the plan to make Bentley accessible to the masses by giving people with cash what they want: an SUV. And it just might work.
The Bentayga is Bentley’s first SUV. The company didn’t just make a first effort, either. They threw the kitchen sink at this car, with the purpose of creating a stir. A stir is exactly what drivers will create if they are seen driving a midnight purple Bentley to junior’s soccer practice, and that’s the whole point.
The Bentley is using the Audi Q7 platform, one of the perks of being part of Volkswagen.
Under the hood is a 6.0-liter engine with 600bhp and a top speed of 187mph, and 0-62mph in 4 seconds. All that power and speed for a car weighing an enormous 2,420kg. That’s 5,430 pounds for those of you in America who desire a monstrously huge SUV. (We know you’re out there. Lots of you.)
The front grille has a large, Continental-like impact, while the wide back haunches make the car sit up aggressively. Everything about the car is meant to be gaped at. The look-at-me styling includes taillights shaped like “B”s and headlights that are covered with jewels.
The interior has the quilted leather seats plus so much more. If you like any combination of wood, chrome, metal or carbon fibre, you’re in luck. The seats feature – hold on to your hats – 22 way power seats that can also give you a massage, plus heating and ventilation. There’s the 18 speaker NAIM sound system. There are two tablets mounted behind the front seats, giving guests the ability to travel with airplane-like entertainment.
Unfortunately, when it comes to the actual steering wheel, it’s clear the switches and buttons were all taken from cars like the Audi. This is fine, since it is company synergy after all, but it means the SUV doesn’t seem as crafted as the Bentley sedan.
Exquisite crafting is not, however, what this Bentley wants to be anyway. The company is including so many upgrades and customizations that it’s clear they intend to be the car with maximum bling from those who want to flaunt it.
Bentley offers so many extras that it’s almost ridiculous, but here we must acknowledge that picking them out sure seems like lots of fun.
- If you want an extra “event seat,” they offer you a motorized bench that pops out of the rear hatch for the next time your go off roading for that rap album video (or you’re hanging out at Timmy’s tee-ball game). This quilted leather bench sets you back an extra $3,200.
- Fancy a tailgate party? Opt for the three removable “hampers,” which are basically fancy British coolers that contain champagne, china and crystal. What could be better during the next Florida v. Georgia football game – otherwise known as the World’s Largest Outdoor Cocktail Party? It only costs you an extra $28,000 to make sure those Hooters wings look fly on the plate as you sip vodka and red bull out of crystal that costs more than your first year tuition.
- For an extra £117,000 you can add a Breitling timepiece for your dashboard. That’s $160,000 for you Yanks!
- It even has bespoke options that let you pick any color or interior you want. Yes, anything you want. It can be yours, even if the colors you choose look garish and horrible.
The starting price is $275,000, but nobody is going to purchase one for anywhere south of $300,000. Huzzah? Huzzah!