Mitsubishi Rotherham Sales Manager Darren Stolz and After Sales Manager Chris Pickering

UK: New Mitsubishi dealership is set to open in Rotherham

January 31, 2015

Mitsubishi is set to increase its presence in the UK with the opening of a new dealership in Rotherham. The new dealership is being opened with the Glider Group, a family-run dealership group formed back in 1938. The dealership group is opening a Mitsubishi dealership at its existing site in Chesterfield as well, in February.

The Japanese automaker opened 18 new dealerships in the UK in 2014 and saw a growth of 75% in the sales of passenger cars compared with the previous year.

More information is available in the press release below.


A NEW Mitsubishi dealership is set to open in Rotherham as the franchise continues to grow in the UK.

Gilder Mitsubishi Rotherham, which will be based at the iconic landmark Mushroom Garage in Doncaster Road, continues the growth of the Mitsubishi network, after 18 new dealerships opened in 2014.

The new dealership, which opens on January 27th, is part of the Gilder Group, a family-run dealership group that was first formed in Sheffield by William Gilder in 1938. The business is well established in the community and supports Rotherham Hospice with vehicles and fundraising and also sponsors Rotherham Golf Club.

Darren Stolz, Sales Manager at Gilder Mitsubishi Rotherham, said: “Gilder Group has been going for more than 70 years now and we are confident that our excellent reputation, together with Mitsubishi’s fantastic range of vehicles, will make this a successful partnership. This is a very exciting time for everyone at Gilder and we are really looking forward to opening with Mitsubishi.”

Gilder Group employs more than 70 people across the company, with two other dealerships in Chesterfield and Sheffield. There are 18 people employed at the site in Rotherham. Gilder Group is also opening a Mitsubishi dealership at its existing site in Chesterfield in February.

GilderMitsubishi joins the growing brand at an exciting time. Mitsubishi Motors in the UK was one of 2014’s strongest performers according to year-end sales results released by the Society of Motor Manufacturers and Traders (SMMT).

The company saw sales growth in passenger cars of 75 per cent compared with the previous year, against an overall market up by 9.3 per cent.

Building on this success and with a strong line-up of new product introductions over the next 12 months, the company has launched a five-year warranty across all of its models, which reflects Mitsubishi’s confidence in the quality and reliability of the vehicles.

Lance Bradley, Managing Director of Mitsubishi Motors in the UK, said: “We are really pleased Gilder has joined the Mitsubishi family and we wish them every success. The Rotherham dealership is based in a local landmark and the team are well known in the area for delivering great customer service, which is something that is vitally important to everyone here at Mitsubishi.”

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