Euro-spec 2016 Toyota Prius front three quarters left

UK: Toyota Prius pricing revealed, comes in four trim levels

November 7, 2015

Toyota has announced pricing of the 2016 Toyota Prius for UK. The all-new Prius is available in four trim levels – Active, Business Edition, Business Edition Plus and Excel. Deliveries will begin by March 2016 with the Active trim starting from £23,295 (on-the-road price).

The all-new, fourth generation Toyota Prius is based on Toyota New Global Architecture (TNGA) platform that uses more high-tensile strength steel, the ratio of which has increased from 3% to 19%. This has led to more stability and better collision safety performance. Toyota says that the center of gravity has also been lowered adding to the dynamism of the sedan. The dimension of the Prius are 4,540 mm, 1,760 mm and 1,470 mm in length, width and height respectively with a wheelbase of 2,700 mm.

Euro-spec 2016 Toyota Prius rear three quarters right in motion

Standard features on the Prius are LED headlights with automatic high beam, smart entry with push-button start, Toyota Touch 2 multimedia system with touchscreen display and DAB radio, electric driver’s seat adjustment and dual-zone climate control.

All models of the Prius come with Toyota Safety Sense package which also gets two new features. These features are radar-controlled Adaptive Cruise Control system and pre-collision warning system. Pre-Collision Brake Assist, Autonomous Emergency Braking, Lane Departure Alert, Road Sign Assist and Automatic High Beam are the other features included in the Safety Sense package.

Euro-spec 2016 Toyota Prius right side in motion

Top-end trim levels add wireless phone charger, blind spot monitor with rear cross traffic alert, colour head-up display, auto-dimming rear view mirror and heated front seats to the features list. These models also get Simple Intelligent Park Assist system (SIPA) that provides automatic steering into a parallel or series parking space. Automatic steering is also available when exiting tight spaces.

The Hybrid Synergy Drive powertrain is employed to propel the Prius forward. It combines the 1.8-liter VVT-i (2ZR-FXE) inline four-cylinder petrol engine producing 75 kW (98 PS/97 hp) and 142 Nm of torque with an electric motor that generates 53 kW (72 PS/71 hp) and 163 Nm of torque. The combustion engine has been tuned for improved performance and fuel efficiency.

Euro-spec 2016 Toyota Prius dashboard

The 2016 Prius can be brought in seven exterior colours with a new pearlescent effect Hypersonic Red thrown in to the palette.

2016 Toyota Prius – Prices

Prius Active £23,295
Prius Business Edition £24,195
Prius Business Edition Plus £25,995
Prius Excel £27,450

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